Top Niches For Blogging

10 Top Niches For Blogging In 2022 (High Earning Potential)

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What are the best top niches for Blogging? It’s one of the most common questions asked by people new to blogging, and there’s no way around it. 

You have to start somewhere, and if you don’t choose wisely, you may find yourself racking your brain trying to write content that no one cares about! 

When you do start out, it can be confusing to know what niches have potential, which ones are worth exploring further, and which ones should be avoided altogether.

If you’re looking to start your own blog in the coming years, it’s important to find niches that are profitable and that you can make money with. This article will focus on the 10 top niches for blogging in 2022.

Why Do You Need The top Niches For Blogging In 2022

The number of bloggers in the world has been growing rapidly in recent years, and that number will continue to increase over the next several years as well. 

In order to attract readers and make money from your blog, you’ll need to find the best blogging niches to serve with your writing.

What Are The Top Niches For Blogging In 2022

Now let’s take a look at some of the top niches for Blogging you should consider blogging about in 2022.

1) Health

Health is one of those evergreen niche ideas that will continue to be a great blogging opportunity throughout 2022 making it number one in our list of top niches for Blogging.

Bloggers in this niche can provide practical advice, how-to’s, product reviews, and more on how to lead a healthier lifestyle. 

Given health issues are typically more common among older generations, aging parents could also be an option if you’re looking to target specific readers.

Specific diseases, such as cancer and heart disease (among others), may also be discussed by professionals in the future. Others include, but are not limited to, male and female fertility, pregnancy, fitness, and so on.

The idea is that there are numerous sub-niches to choose from, and you should select the one that best suits your expertise, knowledge and passion.

Overall, if you’re not in the medical area, avoid ymyl discussions.

One of my favorite things about writing about health online is that there are dozens of mediums where you can publish it—from blogs to video channels. It’s less complicated than many other niches because you don’t need much equipment or even a home office. 

If all else fails and you’re unsure what angle to take with your idea, try asking What area of specialty do I have and what does my ideal reader wants from me? or just start writing something down and see where it goes!

As our society becomes more health-conscious, there will be a corresponding rise in demand for online health advice thereby making health one of the top niches for Blogging today

With the prevalence of catastrophic diseases such as cancer in our culture, expect more individuals to turn to diet and nutrition as a means of combating these illnesses and their causes.

Health blogs may also focus on mental health awareness and improvement through posts that focus on mental illness prevention, management, or recovery after an incident. 

People can spend their last cent on issues relating to their health. So you would expect as a Blogger to make a very good earning hence making it a top niche for Blogging

Ways You Can Monetize Health Blogs

  • Through ad Networks
  • Affiliate marketing
  • Sponsored Posts
  • Selling Your Own Products

Examples of Successful Health blogs

2) Money

The Make Money Online (MMO) niche remains popular and is generally considered to be evergreen. Without a question, it is also one of the most profitable and one of the top niches for Blogging. The MMO umbrella encompasses affiliate marketing, social networking, WordPress, web hosting, content marketing, SEO, blogging, and other sub-niches.

Because it is profitable, a great number of people – both seasoned veterans and beginners – have hopped on board, and new MMO blogs sprout every day.

It goes without saying that it’s a very competitive field, with bloggers constantly vying for a spot on the top page of search engine results for a range of keywords and search terms. Yes, it’s a popular topic, as evidenced by the numerous internet marketing message boards.

If you have abilities, it’s also one of the “easiest niches to make a ton of money.”

Millions of websites and specialized sites have been developed using this oversaturated niche. The primary reason why most individuals enter the “earn money online niche” is because it is EVERGREEN.

Although building an authority site in this sector is extremely difficult, yet even if you only control a little portion of the market, you can become an online millionaire.

Ways You Can Monetize Health Blogs

  • Affiliate Marketing
  • Consulting
  • Freelancing
  • Selling your own products
  • Ad Networks
  • Selling courses and Ebooks

Examples of Successful Health Blogs

3) Real estate

Real estate has long been a successful niche, and with more people (especially millennials) returning to cities, it’s not going away anytime soon, making it one of the top blogging niches. Essentially, you may get started by contacting local home builders or just blogging about the best neighborhoods in your community.

As expected, you should have a knowledge of the industry or be able to do good research to come up with quality content. Also, making contacts with people in the industry will aid your journey.

For example, an open house is happening tomorrow? You can go write about it on your neighborhood-specific site! 

The key here is to actually visit properties so you can verify everything else that’s out there. Other sites may publish listings without confirming facts or looking into those details, but if they were available before it should be in your updates!

The downside of real estate blogging – apart from the competition and constant price changes – is how many typos and inaccuracies you could run into while sorting through all those raw stats, but also how much writing work there is. 

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Just make sure things are accurate before sharing them. Oh, and then there’s…the math: There are whole blogs dedicated to hating on Zillow for its inaccurate estimates and mortgage calculators that give wildly different results depending on where you live.

In all these, real estate is still one of the best top niches for blogging in 2022 and beyond

Ways You Can Monetize Real Estate Blogs

  • Through ad Networks
  • Affiliate marketing
  • Sponsored Posts
  • Selling Your Courses and ebooks

Examples Of Successful Real Estate Blogs

4) Lifestyle

The lifestyle niche has always been one of my favorites, so it’s no surprise that it remains popular and will likely stay that way as one of the top niches for blogging

Successful bloggers in lifestyle-related niches talk about a variety of topics including, but not limited to, food and drink (including healthy eating), fashion and beauty products/services, travel, and entertainment. 

A few examples include Erin from The Lean Green Bean with her foodie-themed travel site I Heart Eating or Katherine Hepburn’s style at Go-Go Gingham who shows off her fashion sense on her own personal style website.

Simply Put: 

If you love talking about your favorite topic(s) over coffee with friends—then consider trying it out online! 

You could create a coffee shop review podcast or start blogging your favorite coffee recipes; if you love cosmetics, you could start writing reviews of beauty products; 

If you enjoy scrapbooking, you can earn money by teaching others how to do so…the options are unlimited!

In reality, there are popular hobbyist blogs where people make money simply by sharing images of themselves doing what they enjoy the most, such as traveling, gaming, or cooking.

If this is actually your area of expertise, starting a lifestyle-focused website is a fantastic option.

It just might not be worth your time if it isn’t what you really enjoy doing day in and day out — not everyone has the knack for teaching others how to best use their slow cooker , after all! 

There’s no one-size-fits-all approach to earning a living with your passion. Some bloggers are entrepreneurs, who run companies that they set up and control. 

Think about ways you could broaden your topic but still maintain its relevance, too — otherwise you might be asking yourself why anyone would read anything else you have to say.

There is good money to be made here if done right hence it makes a list of our top niches for Blogging

Ways You Can Monetize Lifestyle Blogs

  • Through ad Networks
  • Affiliate marketing
  • Sponsored Posts
  • Selling Your Own Products

Examples of Successful Lifestyle Blogs

5) Technology

There is no denying that technology is moving forward at a rapid pace. It seems like there are new inventions and gadgets each day! While you may think your kids are going to be better off (they’ll have all these neat new toys, right?), remember that they’ll also have to learn how to use them. 

Technology will play an increasingly essential role in our children’s lives, whether we like it or not, so parents must work with them to help them grasp how it works.

By reading up on current events and advances from reputable sources, you and your child will develop a better understanding of what lies ahead in the field of digital innovation.

In fact, some of today’s bloggers make a living writing about tech news and product reviews! If you have a passion for technology now, you could be well suited to jump into it as it happens to be one of the top niches for blogging in 2022.

You could narrow down and talk about things such as Games for consoles, PCs, mobiles, tutorials for software, gadgets, latest news around tech, etc.

Ways You Can Monetize Technology Blogs

  • Ad Networks
  • Affiliate Marketing
  • Selling Your Own Products
  • Sponsored Posts

Examples Of Successful Technology Blogs

5) B2B

Business-to-business is a terrific topic for bloggers, and it’s on the list of top niches for blogging in 2022. Although competing with established B2B sites can be tough, there are several opportunities to write about trends, opinions, and market research.

It can be a nice place to start if you have an interest or background in B2B topics. Check out Blue Fountain Media’s guide for some tips on how to get started as a company blogger.

Nearly 70% of B2B enterprises are expected to actively use blogs to create client value by 2022, so you’ll have a huge competitive edge if you start now and grow your authority.

And with good reason: research shows that businesses who use social media like blogs generate an average of $44 million annually from new sales. That’s why B2B brands like Cisco, Hitachi, and NetApp are already jumping on board—and many others are right behind them. 

So what does all of that mean? It means your business should jump on board too! Research shows over 80% of customers trust content published by bloggers they follow.

So if you’re looking to build a profitable blogging niche, then targeting entrepreneurs is a no-brainer. The information they need to run their business better is exactly what you have to offer: practical advice, industry tips and hacks, fresh ideas; stuff they can’t get anywhere else.

There’s gold in there folks—just waiting for smart marketers like you to exploit it! So go ahead and mine away 🙂 …

Ways You Can Monetize B2B Blogs

  • Affiliate Marketing
  • Consulting
  • Freelancing
  • Selling your own products
  • Ad Networks
  • Selling courses and Ebooks

Examples of Successful B2B Blogs

  • Drift
  • Hubspot
  • Neil Patel

6) Fashion & Beauty

This is one of those sectors where there is a lot of room for growth, therefore it makes a list of our top niches for blogging in 2022. Here, you can concentrate on themes such as cosmetic tutorials and fashion blogging.

According to a market forecast from a few years ago, worldwide beauty products will be worth $553 billion by 2020, up from $460 billion in 2015—a compound annual growth rate of 2.6 percent each year.. 

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Meanwhile, Gartner predicts that about 1 million content-marketing jobs will be created worldwide by 2017 (up from 641,000 such jobs as of December 2015). 

That number could go as high as 1.5 million worldwide by 2019 (according to Technavio), which means bloggers should have plenty of opportunities available to them. 

With all over the above mind-blowing statistics. You wonder where the Beauty industry will be by now. A jaw-dropping figure if you ask me

The major markets are North America ($26.8 billion) and Europe ($18.1 billion) right now; the Asia Pacific represents nearly half of all online spending on digital media but still accounts for less than 15 percent of overall advertising investment across digital platforms. 

Worldwide revenue from blogging is expected to expand at an average annual rate of 11% over the next five years, according to PWC’s The Future of Content Marketing research [PDF].

Those trends point to increasing demand for business-focused blogs, so get started as soon as possible if you want your new site to keep growing in tandem with demand after others notice the trend.

Beauty and fashion are two huge industries with a lot of room to grow. Beauty alone is worth over $60 billion, which is why blogs about how to apply makeup and care for skin are among some of our picks for high-growth top blogging niches. 

But what about fashion? According to research from Kantar Worldpanel, there are still plenty of opportunities to build an audience around fashion content; 45 percent of U.S. households spent at least $100 on clothing and accessories each month in 2017. 

Fashion bloggers could get even more mileage out of an online store (like Shopify) which would allow them to monetize their blogs even further by accepting products as payment. 

As businesses start to shift away from traditional advertising models, it’s only natural that these two fields will continue to see growth. 

When other forms of media become less effective, people will look for alternatives—and as they do so they’ll be turning to digital channels like blogs and influencers first. Just take one look at Instagram’s rise: The platform has grown its ad revenue by 1,900% since 2014 thanks in large part to its ability to give users authentic experiences that inspire confidence. 

There’s no reason that pattern won’t continue through blogging—especially when readers already have thousands of other options via social media platforms like Facebook and Instagram.

Ways You Can Monetize Fashion/Beauty Blogs

  • Through ad Networks
  • Affiliate marketing
  • Sponsored Posts
  • Selling Your Own Products

Examples of Successful Fashion Blogs

  • Zagufashion
  • Guy overboard
  • inthefrow

Examples Of Successful Beauty Blogs

  • Lisaeldridge
  • Esteelalonde
  • Carolinehirons

7) Self Improvement

Self-improvement is an industry that just keeps growing. And, as with many things, trends come and go. But self-improvement has never fallen out of style. In fact, it may have reached a sort of new golden age as celebrities have started using their platforms to share their personal stories and successes with mental health or other issues people face on a daily basis. This makes it a count on our top niches for Blogging in 2022.

That personal connection makes us feel like we’re part of a community and that’s one reason why self-improvement has always been so popular.

The need for both physical and emotional growth will keep motivating us all to help ourselves (and maybe each other) become better versions of ourselves. 

You also don’t want to limit yourself too much: after all, if self-improvement covers such a wide range of topics, there’s room for almost anything. 

There are hundreds of subcategories within any given niche so you should spend more time focusing on finding something specific within self-improvement rather than trying to find something totally new. 

Start by defining your audience and choosing specific keywords they’d search for when looking for information before narrowing down your options even further. Then, get ready to write!

Even though you could start with a general idea and then narrow it down later, knowing exactly what topic(s) you want to focus on now will make it easier for you to see which words are best used where.

Once that comes together, though, remember how important SEO is going to be. No matter how well-written your post is, it’ll never rank highly without relevant content surrounding your chosen terms.

Ways You Can Monetize Self-Improvent Blogs

  • Through ad Networks
  • Affiliate marketing
  • Sponsored Posts
  • Selling Your Courses And Ebooks

Examples of Successful Self Improvement Blogs

8) Pets

Dogs are, hands down, people’s favorite four-legged friends. According to the American Pet Products Association, people spent over $65 billion on their pets (including food and supplies) in 2017—that’s about 50% more than Americans spent on their own health care. 

In fact, pet spending was up 7.8% from 2016—the biggest increase since 2008. Of course, there will always be a market for pets; but with so many options available to choose from today, you’ll need to consider how niche your business is going to be when you write you set out to start a pet blog.

Are you going to focus just on dogs? Just cats? All pets? Or will you take things a step further and specialize in dog training or cat grooming or something even more specific? Every small business has different goals—do yours align with yours? 

At first sight, choosing a niche may appear to be a simple option; nevertheless, if you take the time to think about it, it can make all the difference in your success rate (and revenue).

Pet ownership is quite common in the United States, with one out of every three households keeping at least one animal as a pet.

That’s not just a big market to target, but it’s also a very engaged one: pet owners are more likely to be brand loyal than non-pet owners.

Pet owners spend $15 billion on pet products each year and are nearly twice as likely to spend time reading pet product blogs and reviews.

They’re also three times as likely to buy pet supplements online than non-pet owners. We don’t know what percentage of those transactions are attributed to bloggers, but it’s logical that marketers would want a piece of such a loyal following!

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As a result, it’s a great choice for one of the top niches for blogging.

In other words, blogging about pet care could pay off well into the future. To give yourself an edge, look for high-value keywords your competitors aren’t using (such as green tea for cats) or offer specialized information about niche topics (like positive dog training instead of generic how to train your dog).

It’s easier than ever before to make yourself stand out among your competition by being different or special. Just make sure you follow through on what you promise so that when people search specifically for how to do X or Y, they’ll find you first. 

That will lead to higher engagement rates and help get your name out there even more, which means even more search traffic over time.

Ways You Can Monetize Pets Blogs

  • Through ad Networks
  • Affiliate marketing
  • Sponsored Posts
  • Selling Your Own Products

Examples Of Successful Pets Blogs

9) Food & Drinks

Not too long ago, food blogs were all about recipes and cooking tips. In today’s crowded landscape, however, you need to target a specific niche if you want to stand out. Nonetheless, it’s one of the highly profitable top niches for blogging in 2022

Food and drinks are always popular niches to explore. With more than half of American adults currently buying and consuming food online, there’s money to be made  as a Blogger

While a few years ago you’d have needed to be an expert in food production or cooking, many new apps and services mean that bloggers can now make food without ever having cooked a meal in their life! Top cookbook & recipe sites include MyRecipes (owned by Reader’s Digest), AllRecipes, Epicurious, Food Network.

There are also thousands of niche blogs dedicated to single cuisines like Korean food (GogiKitchen) or vegan recipes (Carnivor). It seems every cultural group has its own specialty foods: Indian cuisine site MasalaMommas has over 75 million page views per month. Niche e-commerce stores like ScentBird specialize in selling perfume subscriptions to men and women. 

And in case you didn’t know, People are interested in what they drink as much they are interested in what they eat. As a result, talking about drinks and brands that manufacture them can be one of your best Blogging decision

Ways You Can Monetize Food/Drink Blogs

  • Through ad Networks
  • Affiliate marketing
  • Sponsored Posts
  • Selling Your Own Products
  • Selling Courses And Ebooks

Examples Of Successful Food Blogs

Examples Of Successful Blogs

10) Finance

Personal finance blogs have seen enormous growth over the past few years. The world is changing, and people want to be more financially literate than ever before. 

They want to know how to make their money work for them and are seeking guidance. Bloggers who specialize in personal finance can help those who are trying to get a handle on their finances with everything from budgeting advice to investing how-tos. 

Additionally, there has been more governmental regulation around financial companies (in particular housing and lending), which means that people need a place where they can go to find out what’s going on and make sure they aren’t being taken advantage of by predatory lenders or shifty banks. 

What used to be called white-collar crime is now simply fraud, and investors (of all stripes) are eager for more information about what they should look out for as they try to make smart decisions with their hard-earned cash. 

This growing interest in personal finance will only mean bigger opportunities down the road as financial literacy improves and individuals become more aware of potential issues when dealing with these institutions.

Best practices include making sure that your site has a real focus on useful content rather than just pushing products or services. If you’re getting paid because your articles drive traffic to affiliate sites, then your readers probably won’t trust you enough to listen to your recommendations anyway; 

if you don’t take care of building trust first, no one will buy from you second! You also might consider specializing in one specific type of product or service, so that customers know exactly where to come for expert knowledge. 

Finally, remember to always keep your own interests at heart—if you don’t like writing about a topic, chances are other people won’t either. You’ll never maintain credibility if you keep churning out shallow content just because it’ll generate short-term revenue; instead, aim to create helpful articles that educate both new and veteran users alike. 

Once you do that, you’ll see success even beyond attracting sales and attention from niche advertisers; instead, visitors will value your insight so much that they share it with friends via social media channels like Facebook and Twitter.

Ways You Can Monetize Finance Blogs

  • Through ad Networks
  • Affiliate marketing
  • Sponsored Posts
  • Selling Online Courses/ Ebooks

Examples Of Successful Finance Blogs


After assessing these top niches for blogging in 2022, you might find a niche that’s right for you. Or, maybe even two or three, depending on your goals and how much time you want to devote to blogging. 

Remember that each niche will have its own strengths and weaknesses. In other words, what’s good for one blogger may not be so great for another. 

Some bloggers who enjoy focusing on a very specific topic will be more successful than those jumping from subject to subject. But it doesn’t mean you shouldn’t try writing about multiple topics; just make sure you are passionate about every post. 

It’s just a matter of generating material around your major niche, as well as learning everything there is to know about blogging, social media marketing, and search engine optimization!

Based on data from various sources around the world, we’ve compiled a list of the 10 niches for Blogging in 2022 to help you better prepare yourself and your business. Please feel free to leave any feedback or suggestions in the section below!


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